Wonderland Home sources good ingredients

Here’s a local entrepreneur for our woman-owned business series: Audrey Hilfiger. This model/florist New Yorker ordered promotional materials from Benchmark for her Wonderland Home line of environmentally friendly candles. Also, we printed the stylish wrappers for her Wonderland Body line of soaps (see above). The wrap is on earth-tone paper with visible fibers that reinforces her natural, sustainable ingredient sourcing. Here are the delicious scents that go into the Daydream ...
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Woman-owned AuH20 bolsters sustainable shopping

Kate Goldwater runs AuH2O Goldwater Thriftique, located in Manhattan’s East Village. What is packed into this woman-owned business’s rebus name? Think chemistry class: “Au” for “Gold-” and “H2O” for “-water.” “Thriftique,” as they explain, is “a boutique with often thrift store prices … we want vintage, secondhand, and recycled clothing to be for everyone.” They have permanent $5 and $10 racks. Benchmark printed round labels with their logo and business cards. Back to all Power ...
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Poetry and prose shed light on borderlands of Mexico, Texas, Puerto Rico, Cuba and more: the Hostos Review

“[B]lind man at the border / exchanging quetzales for dollars / we could not do that math” Sheila Maldonado, “Shotgun: Road to Guatemala from Honduras,” photo essay, Hostos Review, No. 18 Editor Inmaculada Lara-Bonilla has just rolled out a new issue of Hostos Review / Revista Hortosiana!  This journal features poetry and prose by eighteen Latin American, Caribbean, and U.S. Latina/o writers in Spanish, English, and other languages.  The Latin American Writers Institute (LAWI),...
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Cool Culture pulls together care packages for COVID-wracked educators

Cool Culture, a social justice organization in Brooklyn, called us for an assembly and mailing job. Cool Culture is a BIPOC-led nonprofit that harnesses art and culture to strengthen family and community well-being, and create social and systemic change for a more just and equitable society. They partner with 50,000 families and 400 educators, representing hundreds of NYC schools and child care centers. The already heroic challenges of the education system have hit a new intensity fo...
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Brighter Bites confronts the void of “Food Deserts”

In the face of the pandemic, Brighter Bites called Benchmark to print large laminated signs and check-in cards that help organize their burgeoning NYC food distributions. Note the laminated sign at the Brighter Bites food distribution. For several years, their co-founder Lisa Helfman and her family took part in a weekly fruit and vegetable co-op, and she watched her children’s eating habits dramatically transform. So much so that her little boy turned down a piece of cake at a birthday pa...
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Woman-owned Realty Collective active in Red Hook community

You know the phrases businesses can’t seem to stop uttering in 2022: “staffing issues,” “inflation,” “supply chain” and “$6 gas.” Regardless, these last few weeks Benchmark has been seeing a wave of clients calling us after months of lying low on their promotional materials. One reason I love the print industry is this way that it lets us keep a finger on the pulse of the small business economy. The real estate industry, too, hears the heartbeat of the economy loud and clear. Just ask ...
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Lavender Earl Grey with Biggie vegan cookies – must be Brooklyn Tea!

Erykah Badu sang, “I think I need a cup of tea, the world keeps burnin’. Oh, what a day, what a day, what a day.” Yeah -- we need some tea! Husband and wife team Jamila Wright and official Tea Sommelier Alfonso Wright founded Brooklyn Tea in 2017 for online orders. In January 2019, they opened their brick-and-mortar in the Bedford Stuyvesant neighborhood. Their teas are loose leaf, all natural, iced, hot and in more than 50 varietals. Where else can you find vegan cookies shaped...
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Pet care prospers amid pandemic: Sonia’s Pet Grooming

The pandemic rocked a seismic shift in many industries, but pet care has had a rally. According to Forbes, “78% of pet owners acquired pets during the pandemic. Then, with the migration back to the brick-and-mortars, Forbes continues, “The majority of pet owners have increased spending on their pets to compensate for being away from home more.” Well, pet care is the bailiwick of our next featured minority woman-owned business! Drumroll, please: Sonia Nathan runs Sonia’s Pet Groomin...
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C’est si bon with Claire and Odile at WantedDesign

At WantedDesign Manhattan in May 2022, Odile Hainaut (center) and Claire Pijoulat (right), Co-Founders of WantedDesign, initiating the Emerging Designers Showcase hosted by Amy Devers| Jenna Bascom Photography Two extremely stylish polyglot ladies are at the helm of our next featured women-owned business client, the design fair WantedDesign: Odile Hainaut and Claire Pijoulat. As if we needed any more proof that Canva and its ilk (hiss) will never hold a candle to living, breathing pro...
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Why did colonists burn down NYC in 1776? Joyce Gold will tell you, on a walking tour

Uruguayan writer Eduardo Galeano once recounted an African proverb: “Until the gazelles write their own history, the lions will be the heroes of the hunt.” All the more reason to find out what’s gone down in this capital city of world finance by booking a historic walking tour! Joyce Gold runs Joyce Gold History Tours of New York, another Benchmark client who is a fellow woman-owned business. She is a New York history teacher at New York University and The New School. She has...
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